Creating Online Courses Using Own E-Book
In the event that you have created an e-book, then you are well on your way to an online course (and more benefit)!
Do you have an e-book? Is it progressing nicely?
The vast majority feel satisfied in the event that they have an e-book that is selling well and leave it at that, ultimately passing up a chance to develop their business even more. The next sensible step involves converting your e-book into an online course. It is likewise an excellent method to fabricate your credibility online, establish yourself as an expert, and boost your income.
On the off chance that you have an e-book (whether it is selling or not), the accompanying steps outline how you can leverage your e-book to create an online course.
Step I – Create a Course Outline/Course Structure
The course structure is a guide to understand where you are going with the course. It helps you realize what you need to cover, and when you ought to introduce it.
You first need to take the information in your e-book and organize it into lessons. Specifically, you should decide how much information each lesson ought to have in the online course and how detailed it ought to be by making a prioritized rundown of key focuses you need emphasized in the course.
One approach to do this is to organize your online course based on the organization of your chapters. You can use the chapters as lessons, and after that divide those lessons up into smaller “bite-size” lumps.
Step II – Line up each Lesson with its Objective
When students enroll for a online course, they’re not simply searching for information; they additionally need an outcome. So when arranging your online course, center more around structure value into the course and on how each lesson will lead to specific results.
Your course ought to be carefully aligned to students’ needs. Begin with the desired objective and work in reverse. To achieve this, you need to ask yourself the accompanying inquiries:
What are the results you need your students to achieve by taking your online course?
What should your learners be able to do after completing the course?
In what capacity will the learners get to achieve their outcomes/learning objectives, i.e., breaking down the objectives into smaller learning pieces/lessons?
In what capacity will the course help learners be more successful?
One added benefit to clearly defining your objectives is that it will help you to frame your online course sale page.
Step III – Create Your Content
Your online course content must be appealing and presented in the proper sequence to maximize a learner’s memory retention. Therefore think about the best method to present the online course. There are several formats which you can choose from:
Each format has its advantages and disadvantages, and they likewise aren’t fundamentally unrelated. Video-based online courses are often considered more interesting, engaging, and manufacture a solid relationship between the student and teacher; however, videos are time-devouring to create.
Audio courses are likewise great as the student can take the course in a hurry and listen anywhere yet can easily get distracted, requiring them to play the audio back over and over. Make sure you include a transcript for any audio you use.
PDFs in courses are the best as the student can generally return and make reference. They likewise walk the student through the work in a more systematic manner. However, they additionally require the student to download the file (for later use) and that can get messy.
Text is the most well-known way we consume information. It works, however it’s exhausting in a course. Never rely on just text.
HTML5 is the most engaging, yet requires much more time to create and configure (seemingly more than videos). Mainstream programs for creating engaging HTML5 content include Articulate, iSpring, Adobe Captivate, and H5p.
Step IV – Engage
It’s critical to ensure that the learners are getting value out of the online course. To do this, regularly interact with your learners.
Configure an email autoresponder to check in and brief learners to do the exercises.
Include an online network, where learners can examine their projects, post questions, and get feedback.
Organize gathering projects and encourage everyone to participate in discussions.
Take into account periodic assessments all through the course.
Step V – Connect the e-book and the Online Course
Once you have created your online course, it’s time to get people from y our e-book to enroll. There are two immediate things you ought to do:
- Email existing customers about your course.
- Connection your e-book to your online course directly.
When referencing your online course in your e-book, include the course interface toward the beginning and toward the end, in addition to a couple of times in the middle as not everyone finishes every e-book they purchase. This will ensure they see the connection even on the off chance that they stop after chapter one.
Next, you should set-up an autoresponder series for anyone who purchases or downloads your e-book (especially if the e-book is free). Each day, send an email or tip to the person. Make sure you provide value – don’t spam them! After several content-based emails, you should mention your online course. Here’s a tip: even however you don’t mention your course in the content-based emails, you can include a connection to it in your email signature.
Step VI – Launch
Even however you have cross promoted your course, regardless you need to launch it. Your email advancement to existing e-book customers is a decent method to create introductory excitement, however having a live launch will motivate your prospects even more to enroll (purchase the online course) before the live launch period closes.
You need to provide an incentive for people to appear at your live event. Teach them something useful and just at the very end talk about your course. Price the online course positively to existing customers by offering discounts, bonuses, and other free resources, for example, membership to a website, video tutorials, coaching, or some other type of material that will add to the online course. You may consider giving without end the first or two lessons to get people “in the entryway”.