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Why to Invest in a Learning Culture?

by Anand Tiwary December 03, 2020
Why to Invest in a Learning Culture

Online learning is a fast-growing market with the potential to become a billion-dollar industry by the end of 2025. This might be the best time to invest in a learning culture and we are going to discuss why you should do it and why should you invest in E-Learning.

How will it benefit you and what can you expect from investing in a learning culture? The simple answer to this is that the return will be worth it and the 3 most beneficial factors are :

  • Recruit
  • Onboard
  • Retain

Learning will benefit Recruiting

A good learning culture will also drive a good recruiting culture where people want to learn and are motivated to do so. According to a 2018 Survey, 91% of the employees say that their career development and training play an important factor while making the call of switching to a new job or to stay in the current one.

The current workforce prefers to assess the access to professional development and the various career growth opportunities which the company can provide before accepting any job offer.

Thus Investing in your Learning culture and keeping it updated will help you to attract more potential recruits. This generation of Workforce chooses to consider career mobility and learning as the same.

Technology changes continue to disrupt whole organizations and hence the candidates are always looking out for jobs with learning and growth potential. This gives them job security and a better future career prospect. Thus investing in a learning culture will attract fresh and new talent to your organization.

Easy and Hassle-Free Onboarding

According to studies and research conducted worldwide, an Employee is the most productive in the first 18 months of their joining and a slow onboarding process can cost a company up to 6 to 9 months of an employee’s salary to recognize and take on a replacement.

Within the first month of the employee, the goals and expectations from them should be made clear or it can affect their motivation and they might pursue something else. The Onboarding process should cover all the essential topics and be concise at the same time.

People prefer quick and E-Learning Courses in the format of Onboarding as they can be done from anywhere and at any time they want to. Hence they can complete the courses at their own pace with no strict timeline.

Onboarding can be done in a fully online mode nowadays and hence it does not matter how many employees are onboarded in a day. They all can access the same training material at their convenience and with as minimum human interaction as possible.

Investing in a good onboarding process will save employee replacement time and will create a better onboarding experience for them. As the saying goes that the first impression is the last impression, easy and enhanced Onboarding results will improve the overall employee experience and help them form a better image of your organization from the start.

Improve your Retention Factor drastically

Research shows that people are the most motivated to leave their job when they feel that their career has no growth opportunities and if they can find a better path elsewhere.

When an employee is actively engaged with the learning culture of an organization, they are very less likely to leave their job as compared to someone who does not involve themselves with the learning culture of an organization

As long as an employee is happy and feels that working in the company is proving to be a mutual benefit in the form of self-growth, they have no issues with it but when the scale tips away from their personal development, they start to question if it is worth still working for the company or not.

Hence investing in a good learning culture will help you to keep all your employees happy and satisfied and this will in turn increase the overall retention rate of your organization. The more is your retention rate, the fewer costs the company has to bear in the form of new onboarding and searching for a suitable replacement.

So now you have a pretty good idea about why should you invest in a learning culture and how it will only benefit you in the long run. Enhancing your E-Learning culture will only attract new and skilled employees who will have a good onboarding experience and see their potential growth in the company. This will in turn lead to a better retentivity rate for your organization and fewer costs to bear.

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