Best Ways To Sell Online Courses & Make 7 Figure Income
Online courses becoming very interesting and popular to share skills/expertise with a targeted audience and get paid for teaching from learner. The amount you can really make by selling online courses differs vary widely, on the basis of your price point & your audience.
Here 7 tips to increase margin of profit to earn seven figures income by selling online courses.
1. Offer More Than Expected
Nowadays, it’s quite easy to slap a high price tag on a course that shares mediocre value. Maybe the content is rushed, or maybe it doesn’t share the secrets your audience is really looking for and willing to invest in. Avoid this at all costs.
2. Offer Online Courses For Free To Get Credible Testimonials
Potential customers are far more likely to invest in a high-ticket course if they’re able to see tangible results from past customers. Particularly, numerical results work best. For example, if a prior customer is able to say that your Instagram marketing course doubled their following, that suggests significant credibility to someone who’s considering making the investment. Offer the course for free to a handful of early customers and ask for a testimonial in return.
3. Adding Upselling To Process
Get customers into your sales funnel by selling them the lite version of your course, then offering them upsell options for more information. There are a few tricks for doing this tactfully. They include adding the upsell addition on the purchase-confirmation page or creating urgency by offering a limited-time, 20 percent-off discount.
4. Offering High-Ticket Courses With Payment Plan
You’re likely to sell far more high-ticket courses by offering a payment plan. A $5,000 investment is easier to digest if the student can pay $1,000 over the course of five weeks.
5. Build Facebook Communities For The Students
More and more courses are offering a community for the students, which is another added bonus. Facebook communities are a great place for your students to crowdsource information if they have a question regarding course material, and many see it as an added bonus to connect with others committed to learn what they’re learning. Or, you could take this tip in a different direction; Facebook groups can also be a great host for your online course, so you can save money on the course platforms.
6. Run Facebook Ads and Google Ads To Drive Sells
No matter how big your mailing list or group of followers, there’s no such thing as too many customers, especially since online courses are so easy to scale. So, reinvest capital in targeted Facebook ads and Google Ads that eye your key demographics. For example, if your course is on landing a dream job, target college seniors in metropolitan areas.
7. Sharing Free Advices On Social Media & Emails
Finally, potential customers are more likely to invest in your content the more it resonates with them. Offer smaller tidbits of advice and value for free on your social media, then include hashtags to increase visibility so people who are new to your content can see what you’re about. This strategy will also increase your social, which helps with both credibility and filling your sales funnel.
These seven tips will have you increasing your profit margins in no time, and you deserve to get paid for all the value you’re giving the world.